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A NSW Government website

Digital NSW

Content 101

Create content that is easy for everyone to understand, regardless of ability, background or experience.

Seven practical tips for writing clear, easy-to-read content.
Appreciate the diversity of your audience
Apply the NSW Government writing style.
Use evidence to review, improve and keep content up to date.
Organise content so it is easy to scan, understand and use.
Write in a clear, consistent voice that speaks to your users.
Make content easier to find through search and navigation.