Content 101

Create content that is easy for everyone to understand, regardless of their ability, location and experience.

Content basics

Seven tips to write or adapt content for online readability

Writing for inclusivity

Appreciate the diversity of your audience

Writing style

Learn about the writing style of NSW Government

Content audit

Use evidence to keep your content fresh and aligned to a purpose

Content structure

Structure and design information flow to be usable and useful

Finding a tone of voice

Write in a voice for your customers and users

Documents and media

All forms of content must be accessible

Meta data

Help users to find content when using search.